Saturday, October 10, 2009
Moleskinny
What is it about the ordinary size, the ordinary black cover, the ordinary yellow-white pages?
The Moleskine notebook is true proof that some designs need not be improved on. "Design" (according to the Greek roots) refers to the quest to achieve the elusive. The Moleskine notebook seems, enigmatically, to defy this definition. Rather, the Moleskine shouts at the top of its lungs, “I’m perfect!!! (And I’ve already found the elusive.”
According to the handy little pamphlet inside my own personal Moleskine, the brand has been utilized and beloved by everyone from Picasso to Hemingway.
The design of the Moleskine remains relatively unchanged since its birth. The basic binding and outer-appearance is just as simple and pure as the original maker first intended.
There is something so inspiring about blankness. Perhaps this is the secret to Moleskine’s success. Design stems from the base. Humans want the world to be aesthetically pleasing, and the blank pages of the Moleskine provide space for beautification and the practice of it.
The Moleskine remains a static figure in design. The Moleskine allows the flowing stream of design to continue by the buyer of the notebook itself. In this case, the designer of the product isn’t the only one designing; we all design.
10:13 PM by jamie.